Last updated: March 7, 2026
Effective Date: March 7, 2026 Last Updated: March 7, 2026 Version: 1.0
By accessing, browsing, or using the Primal platform ("Platform," "Service," "we," "us," or "our"), including any associated websites, mobile applications, APIs, and services, you ("User," "you," or "your") acknowledge that you have read, understood, and agree to be bound by these Terms of Service ("Terms"), our Privacy Policy, and our Community Guidelines, all of which are incorporated herein by reference.
If you do not agree to these Terms in their entirety, you must immediately discontinue use of the Platform. Your continued use of the Platform after any modifications to these Terms constitutes acceptance of those modifications.
These Terms constitute a legally binding agreement between you and Primal Digital LLC ("Company"), a Texas limited liability company.
You must be at least eighteen (18) years of age to create an account, access, or use any feature of the Platform. This is a strict, non-negotiable requirement. The Platform is designed exclusively for consenting adults.
All users must complete age verification during registration. Primal employs a tiered verification system:
We reserve the right to re-verify your age and identity at any time. Failure to complete re-verification within seven (7) days of a request will result in account suspension.
In jurisdictions where the age of majority is higher than eighteen (18), you must meet that jurisdiction's age of majority to use the Platform. You are solely responsible for ensuring compliance with your local laws.
Any attempt to use the Platform by a person under eighteen (18) years of age will result in immediate and permanent account termination. We cooperate fully with law enforcement regarding any suspected involvement of minors. If you become aware of any minor accessing the Platform, report it immediately to safety@primal.app.
You agree to provide accurate, current, and complete information during registration and to update such information to keep it accurate. Providing false or misleading information is grounds for immediate termination.
You are solely responsible for maintaining the confidentiality of your account credentials. You agree to:
Each individual may maintain only one (1) active account. Duplicate accounts will be terminated. Business accounts for authorized marketplace sellers may be approved on a case-by-case basis.
You are responsible for all activities that occur under your account, whether or not you authorized them. Primal will not be liable for any loss or damage arising from your failure to secure your account.
Primal is an adult lifestyle platform that provides:
Primal is expressly NOT:
Primal is a technology platform that facilitates connections between users. We are not a party to any arrangement, relationship, transaction, or agreement between users. All interactions between users are at their own risk and discretion.
Primal is built on a foundation of enthusiastic consent. All interactions on the Platform must be consensual. This means:
Users must treat all other users with dignity and respect. You agree to:
Users who participate in community forums, groups, or events agree to follow all posted rules for those spaces in addition to these Terms.
The following content is strictly prohibited on Primal and will result in immediate account termination and, where appropriate, reporting to law enforcement:
a) Child Sexual Abuse Material (CSAM): Any content depicting or suggesting the sexual exploitation of minors. Zero tolerance. Reported to NCMEC and law enforcement.
b) Non-Consensual Content: Any intimate imagery, video, or audio of a person shared without their explicit consent ("revenge porn"), including deepfakes or AI-generated non-consensual intimate imagery.
c) Sex Trafficking Content: Any content that facilitates, promotes, or solicits human trafficking or sexual exploitation.
d) Solicitation of Sexual Services: Any content that explicitly offers or solicits sexual acts in exchange for money, gifts, or anything of value. This includes escort services, "pay for play" arrangements, and any transactional exchange where sex is the stated quid pro quo.
e) Bestiality, Necrophilia, and Extreme Content: Content depicting sexual acts involving animals, deceased persons, or content depicting extreme violence, torture, or mutilation.
f) Illegal Drug Content: Content promoting, selling, or facilitating the sale or use of controlled substances.
g) Content Depicting Real Violence: Content showing real acts of violence, assault, or abuse.
h) Content Promoting Self-Harm: Content that promotes, encourages, or provides instruction for self-harm or suicide.
The following activities are prohibited:
a) Using the Platform to facilitate, promote, or engage in prostitution or escort services;
b) Soliciting or offering money explicitly in exchange for sexual acts;
c) Creating fake profiles or impersonating another person;
d) Engaging in fraud, scams, phishing, or financial exploitation;
e) Attempting to circumvent age verification or identity verification systems;
f) Collecting, harvesting, or scraping user data without authorization;
g) Reverse engineering, decompiling, or disassembling any part of the Platform;
h) Using bots, automated scripts, or artificial means to interact with the Platform;
i) Attempting to gain unauthorized access to other users' accounts or Platform systems;
j) Transmitting malware, viruses, or other harmful code;
k) Interfering with or disrupting the Platform's infrastructure;
l) Using the Platform for money laundering or terrorist financing;
m) Engaging in extortion, blackmail, or threatening to expose another user's private information;
n) Circumventing or manipulating the Platform's payment systems;
o) Engaging in price manipulation, shill bidding, or fraudulent marketplace activity.
Users are encouraged to report prohibited content using the Platform's reporting tools. Reports are reviewed within twenty-four (24) hours for standard reports and immediately for reports involving minors, trafficking, or imminent danger.
Primal is fully committed to compliance with the Allow States and Victims to Fight Online Sex Trafficking Act (FOSTA, Public Law 115-164) and the Stop Enabling Sex Traffickers Act (SESTA), which amend Section 230 of the Communications Decency Act (47 U.S.C. Section 230).
Primal maintains a zero-tolerance policy toward sex trafficking and the use of our Platform to facilitate sex trafficking. We actively monitor for and remove content that promotes or facilitates sex trafficking, and we cooperate fully with law enforcement agencies and the National Center for Missing & Exploited Children (NCMEC).
To comply with FOSTA-SESTA, Primal implements:
Users agree that they will not use the Platform to promote, facilitate, or engage in any form of sex trafficking or sexual exploitation. Users who become aware of any such activity must report it immediately. Failure to report known trafficking activity may result in account termination.
Primal facilitates lifestyle dating, which involves consenting adults forming relationships that may include generosity, mentorship, and companionship. This is fundamentally different from prostitution or sex trafficking. The key distinctions are:
Users whose conduct blurs these distinctions or who use the Platform for transactional sex will be removed.
The Primal Marketplace allows verified sellers to list and sell personal items to buyers on the Platform. The Marketplace operates as a peer-to-peer platform; Primal is not a party to any transaction.
To sell items on the Marketplace, you must:
The following categories of items may be listed for sale:
The following items may NOT be listed for sale:
a) Biohazardous materials: Items containing or saturated with blood, feces, urine (beyond incidental residue), vomit, or other materials classified as biohazardous under OSHA standards (29 CFR 1910.1030);
b) Used sex toys or sexual devices (for sanitary and liability reasons);
c) Illegal drugs or controlled substances of any kind;
d) Prescription medications or medical devices;
e) Weapons, ammunition, or explosives;
f) Counterfeit goods or items bearing unauthorized trademarks;
g) Stolen property;
h) Items belonging to someone other than the seller (all items must be the seller's own property);
i) Items depicting or associated with minors;
j) Animals or animal products not otherwise legal to sell;
k) Food or consumable items;
l) Any item whose sale would violate federal, state, or local law.
All listings must include:
Sellers are solely responsible for reporting and paying all applicable taxes on their Marketplace income. Primal will issue IRS Form 1099-K to sellers who meet the applicable reporting threshold. Primal does not provide tax advice; consult a qualified tax professional.
Primal's virtual gifting system allows users to send virtual gifts ("Gifts") to other users as a form of appreciation, generosity, or affection. Gifts are purchased with real currency and may be redeemed by recipients for monetary value.
Primal offers the following subscription tiers:
Specific pricing is listed on the Platform and may change with thirty (30) days' notice.
Due to the adult nature of certain Platform features, payment processing may be handled by specialized processors (such as CCBill, Segpay, or similar providers) in addition to or instead of general-purpose processors. By using the Platform, you consent to your payment being processed by whichever processor handles the specific transaction type.
You retain full ownership of all content you upload, post, or share on the Platform ("User Content"), including photographs, text, audio, and video. Primal does not claim ownership of your content.
By uploading User Content, you grant Primal a non-exclusive, worldwide, royalty-free, sublicensable, and transferable license to use, reproduce, distribute, display, and perform your User Content solely for the purposes of:
This license terminates when you delete your content or your account, except where your content has been shared by other users (e.g., screenshots) or is required to be retained for legal compliance.
By uploading content, you represent and warrant that:
All Platform content, including but not limited to logos, designs, text, graphics, software, and the "look and feel" of the Platform, is owned by Primal or its licensors and is protected by intellectual property laws. You may not copy, modify, distribute, or create derivative works from Platform content without written permission.
Users have granular control over who can view their photos:
Primal implements technical measures to discourage unauthorized screenshotting and screen recording of private content. However, we cannot guarantee that screenshots will not be taken by other means. Users share content at their own risk.
Primal may apply invisible digital watermarks to user-uploaded content to assist in identifying unauthorized distribution. This watermarking does not alter the visible appearance of content.
Primal respects intellectual property rights and expects its users to do the same. We comply with the Digital Millennium Copyright Act (DMCA, 17 U.S.C. Section 512).
If you believe your copyrighted work has been copied or used on the Platform in a way that constitutes copyright infringement, please send a written notification to our designated DMCA agent containing:
a) A physical or electronic signature of the copyright owner or authorized agent;
b) Identification of the copyrighted work claimed to have been infringed;
c) Identification of the material that is claimed to be infringing, with information sufficient to locate it on the Platform;
d) Your contact information (address, telephone number, and email);
e) A statement that you have a good faith belief that use of the material is not authorized by the copyright owner, its agent, or the law;
f) A statement, made under penalty of perjury, that the information in the notification is accurate and that you are the copyright owner or authorized to act on the owner's behalf.
DMCA Agent: Primal Digital LLC Attn: DMCA Agent [Address] Email: dmca@primal.app
If you believe your content was removed in error, you may submit a counter-notification containing:
a) Your physical or electronic signature;
b) Identification of the removed content and the location where it appeared before removal;
c) A statement under penalty of perjury that you have a good faith belief the content was removed by mistake or misidentification;
d) Your name, address, and telephone number;
e) A statement consenting to jurisdiction of the federal district court in [jurisdiction] and that you will accept service of process from the complainant.
Users who are the subject of three (3) or more valid DMCA takedown notices will have their accounts permanently terminated. Primal reserves the right to terminate accounts after a single infringement in egregious cases.
Your privacy is governed by our Privacy Policy, which is incorporated herein by reference. Key points include:
For full details, please review our Privacy Policy.
Primal actively combats scams, catfishing, and financial exploitation through:
Automated accounts, bots, and scripts are prohibited. We employ:
Users who complete identity verification receive a Verified Badge, indicating that their identity has been confirmed. Verification does not constitute an endorsement by Primal of any user's character, intentions, or reliability.
Primal maintains an internal Trust Score for each user based on verification level, account age, user reviews, marketplace transaction history, and behavioral signals. Users with low Trust Scores may face reduced visibility or additional verification requirements.
Primal is an online platform. We do not organize, facilitate, supervise, or take responsibility for in-person meetings between users. All in-person meetups occur at the sole risk of the participants.
While not responsible for meetups, Primal provides safety tools including:
We strongly encourage users to:
Primal does NOT conduct criminal background checks on users. Identity verification confirms only that the person is who they claim to be and meets age requirements. It does not screen for criminal history, financial status, relationship status, or any other personal characteristic.
For disputes between users (non-Marketplace):
a) Users are encouraged to resolve disputes directly through respectful communication;
b) If direct resolution fails, either party may file a report with Primal's Trust & Safety team;
c) Trust & Safety will review the report and may take action including warnings, temporary restrictions, or account termination;
d) Primal's determination in user disputes is final with respect to Platform actions but does not prevent either party from pursuing external legal remedies.
For Marketplace transaction disputes:
a) Step 1 -- Direct Resolution (48 hours): Buyer and seller attempt to resolve the issue directly through Platform messaging;
b) Step 2 -- Primal Mediation (5 business days): If unresolved, either party may escalate to Primal's Marketplace Dispute Team, which will review evidence from both parties;
c) Step 3 -- Final Decision: Primal will issue a binding decision regarding refund, partial refund, or dismissal. Funds held in escrow will be released according to this decision;
d) Appeals: Either party may appeal within seventy-two (72) hours of the decision with new evidence.
Disputes between users and Primal are governed by Section 23 (Arbitration Agreement).
You may terminate your account at any time through Account Settings > Delete Account. Upon termination:
Primal may suspend or terminate your account, with or without notice, for:
Upon termination by Obsidian:
Users whose accounts have been terminated may appeal within thirty (30) days by emailing appeals@primal.app with a detailed explanation. Appeals are reviewed by a senior Trust & Safety team member and a response is provided within ten (10) business days.
TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, IN NO EVENT SHALL OBSIDIAN, INC., ITS OFFICERS, DIRECTORS, EMPLOYEES, AGENTS, AFFILIATES, OR LICENSORS BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, PUNITIVE, OR EXEMPLARY DAMAGES, INCLUDING BUT NOT LIMITED TO DAMAGES FOR LOSS OF PROFITS, GOODWILL, DATA, OR OTHER INTANGIBLE LOSSES, ARISING OUT OF OR IN CONNECTION WITH:
a) Your use of or inability to use the Platform;
b) Any conduct or content of any third party on the Platform;
c) Any content obtained from the Platform;
d) Unauthorized access, use, or alteration of your transmissions or content;
e) Any interactions, meetups, relationships, or transactions between users;
f) Items purchased or sold through the Marketplace.
OBSIDIAN'S TOTAL CUMULATIVE LIABILITY TO YOU FOR ALL CLAIMS ARISING FROM OR RELATED TO THESE TERMS OR YOUR USE OF THE PLATFORM SHALL NOT EXCEED THE GREATER OF: (A) THE AMOUNTS YOU HAVE PAID TO OBSIDIAN IN THE TWELVE (12) MONTHS PRECEDING THE CLAIM, OR (B) ONE HUNDRED U.S. DOLLARS ($100.00).
THE LIMITATIONS IN THIS SECTION REFLECT THE ALLOCATION OF RISK BETWEEN THE PARTIES AND ARE AN ESSENTIAL ELEMENT OF THE BASIS OF THE BARGAIN BETWEEN OBSIDIAN AND YOU. OBSIDIAN WOULD NOT BE ABLE TO PROVIDE THE PLATFORM ON AN ECONOMICALLY REASONABLE BASIS WITHOUT THESE LIMITATIONS.
You agree to indemnify, defend, and hold harmless Primal Digital LLC, its officers, directors, employees, agents, affiliates, successors, and assigns from and against any and all claims, liabilities, damages, losses, costs, and expenses (including reasonable attorneys' fees) arising out of or related to:
a) Your use of the Platform;
b) Your User Content;
c) Your violation of these Terms;
d) Your violation of any third party's rights, including intellectual property, privacy, or publicity rights;
e) Your interactions with other users, whether online or in person;
f) Your Marketplace transactions;
g) Your violation of any applicable law or regulation.
THE PLATFORM IS PROVIDED ON AN "AS IS" AND "AS AVAILABLE" BASIS WITHOUT WARRANTIES OF ANY KIND, WHETHER EXPRESS, IMPLIED, OR STATUTORY. OBSIDIAN SPECIFICALLY DISCLAIMS ALL IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, AND NON-INFRINGEMENT.
Primal does not guarantee that you will find a match, relationship, buyer, seller, or any specific outcome through use of the Platform.
Primal does not endorse, screen (beyond identity verification), or vouch for any user. Verification badges confirm identity only, not character, safety, or reliability.
The Platform may contain links to third-party websites, services, or content. Primal does not control and is not responsible for third-party content, privacy practices, or availability.
Primal does not guarantee uninterrupted, secure, or error-free operation of the Platform. We may modify, suspend, or discontinue any feature at any time.
These Terms shall be governed by and construed in accordance with the laws of the State of Texas, without regard to its conflict of law principles. Subject to the Arbitration Agreement in Section 23, any legal action or proceeding arising under these Terms shall be brought exclusively in the federal or state courts located in Dallas, Texas, and you consent to personal jurisdiction in such courts.
YOU AND OBSIDIAN AGREE THAT ANY DISPUTE, CLAIM, OR CONTROVERSY ARISING OUT OF OR RELATING TO THESE TERMS OR YOUR USE OF THE PLATFORM (COLLECTIVELY, "DISPUTES") SHALL BE RESOLVED EXCLUSIVELY THROUGH FINAL AND BINDING ARBITRATION, RATHER THAN IN COURT, except that either party may bring individual claims in small claims court if they qualify.
Arbitration shall be administered by the American Arbitration Association ("AAA") under its Consumer Arbitration Rules. The arbitration shall take place in Dallas, Texas, or, at your election, via telephone or video conference. The arbitrator's award shall be binding and may be entered as a judgment in any court of competent jurisdiction.
YOU AND OBSIDIAN AGREE THAT EACH PARTY MAY BRING DISPUTES AGAINST THE OTHER ONLY IN AN INDIVIDUAL CAPACITY AND NOT AS A PLAINTIFF OR CLASS MEMBER IN ANY PURPORTED CLASS, CONSOLIDATED, OR REPRESENTATIVE ACTION OR PROCEEDING. THE ARBITRATOR MAY NOT CONSOLIDATE MORE THAN ONE PERSON'S CLAIMS AND MAY NOT PRESIDE OVER ANY FORM OF CLASS OR REPRESENTATIVE PROCEEDING.
This Arbitration Agreement does not apply to: (a) claims for injunctive or equitable relief; (b) claims related to intellectual property infringement; (c) disputes that qualify for small claims court.
You may opt out of this Arbitration Agreement by sending written notice to arbitration-optout@primal.app within thirty (30) days of first accepting these Terms. The notice must include your name, email address, and a clear statement that you wish to opt out. If you opt out, the judicial forum provisions of Section 22 will apply.
If you are a California resident:
New York does not specifically criminalize sugar dating between consenting adults. However, the exchange of sex for money is illegal under N.Y. Penal Law Section 230. Users are expected to comply with all New York laws.
While Nevada permits licensed prostitution in certain counties, Primal does NOT facilitate prostitution anywhere. All users, including Nevada residents, are prohibited from using the Platform for transactional sexual services.
Certain states (including Louisiana, Utah, Virginia, Arkansas, Mississippi, Montana, North Carolina, and Texas) have enacted age-verification laws for websites that contain material deemed harmful to minors. Primal requires age verification for all users and complies with these requirements. Users in these states may be subject to enhanced age-verification procedures.
The sale of used personal items (such as worn clothing) is legal in all fifty (50) U.S. states. Certain items may be subject to state health regulations. Sellers are responsible for compliance with their local laws regarding the sale of personal items.
Users in the European Union, European Economic Area, or United Kingdom are entitled to additional rights under the General Data Protection Regulation (GDPR) and the UK GDPR, including the right to access, rectify, erase, restrict processing, data portability, and object to processing of personal data. See our Privacy Policy for details. You also have a fourteen (14) day right of withdrawal from subscription purchases under EU consumer protection law.
Primal reserves the right to modify these Terms at any time. Material changes will be communicated via:
Changes become effective thirty (30) days after notice unless a shorter period is required for legal compliance or security. Your continued use of the Platform after the effective date constitutes acceptance of the modified Terms. If you disagree with the changes, you must discontinue use and delete your account before the effective date.
If any provision of these Terms is held to be invalid, illegal, or unenforceable by a court of competent jurisdiction, that provision shall be modified to the minimum extent necessary to make it enforceable, or if modification is not possible, shall be severed. The remaining provisions shall continue in full force and effect. The invalidity of any provision in a particular jurisdiction shall not invalidate that provision in any other jurisdiction.
Primal Digital LLC
BY USING THE OBSIDIAN PLATFORM, YOU ACKNOWLEDGE THAT YOU HAVE READ, UNDERSTOOD, AND AGREE TO BE BOUND BY THESE TERMS OF SERVICE.
Primal Digital LLC -- All Rights Reserved.